A Dubai-born creative and entrepreneur, Khalid K. Osman is the visionary force behind COMMOVA. With a background that spans 14 years in fashion retail, editorial, PR, and music, Khalid brings a rare cross-disciplinary edge to brand building.
Before launching COMMOVA, Khalid sharpened his skills at brands like Bershka, Missguided, and GQ Middle East, while also leading creative direction at VONTO. His journey from finance graduate to cultural storyteller reflects his ability to blend logic with imagination — a quality that now defines COMMOVA’s human-first, trend-forward approach.
As a recording artist known as BEE KAY, Khalid has earned a cult following across the MENA region for his powerful storytelling, lyrical depth, and cultural fluency. With over a million views and deep grassroots credibility, he understands firsthand what it takes to build an audience and move people through content.
Today, he leads COMMOVA with a bold mission: to help brands and artists connect with audiences through authenticity, strategy, and modern media execution — all while championing the next wave of creators across the region.